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MIS382-Chapter 4 How Do You Use an Intranet?

Introduction

Examples:
  1. Overview of Intranet usage
  2. Building an Intranet
  3. AT & T
  4. Bell Atlantic
  5. EDS
  6. JCPenney
  7. TI
  8. SAS
  9. Turner Broadcasting
  10. Sandia Labs Case Study

Two approaches to discussing intranet uses:

  1. Technical (will be discussed in detail) READ:
  2. Process
    • Corporate internal home page
    • Communications processes
    • Support processes
    • Product development processes
    • Operational processes
    • Marketing and sales processes
    • Customer support processes

Corporate Internal Home Page

Communications Processes

  1. Organizational Communication (http://www.Sun.com/960101/feature1/index.html)
    • Corporate newsletters, bulletins, news, and magazines
    • Business unit and departmental communications
    • Repositories of corporate information
  2. Interpersonal and Group Communication
    • Newsgroups
    • Chat
    • Videoconferencing

Support Processes

Product Development Processes

Operational Processes

Marketing and Sales Processes

Customer Support Processes

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